Mal Chia – Southern Soapbox

Dad, DJ, Digital Marketer

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Entries from October 29th, 2009

Sharing is caring in social media

October 29th, 2009 · No Comments · Social Media

Whenever I speak to businesses about social media and why they should be doing it, I inevitably bring up the concept of sharing. When it comes to the social web, sharing can indeed imply caring. Social media has changed how content gets distributed yet the majority of businesses I come across are not yet taking [...]

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History of Branding

October 21st, 2009 · No Comments · Marketing

Silvia Azmitia introduced me to this video about the history of branding. It’s a cute, clear look at how the dissemination of brands has changed over the past 50 or so years.

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Uncharted 2 integrates gaming and social media

October 18th, 2009 · No Comments · Social Media

Uncharted 2 is out on PS3 and it’s awesome. Metacritic had it scored at an astoundingly high 97% at one stage which pretty much means universal praise for the game. After a few hours play, I can honestly say that Uncharted 2 is as good as the critics say. However, one feature that got me [...]

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Gary’s Social Media Count

October 14th, 2009 · No Comments · Social Media

Here’s a nifty little counter that I found thanks to Sarah Thomas from Carve Consulting. Created by Gary Hayes, it is an awesome visualisation of the speed social media is growing. Gary’s original post about the count

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We interrupt this transmission

October 2nd, 2009 · No Comments · Parenthood

Over the next week or so, my rantings and ravings on this blog will be more erratic than usual. That’s because we’ve bitten the bullet and bought our first home. So instead of offering my usual witty commentary and insight, I’ll be boxing up my life and moving a few suburbs. One thing I’ve learned [...]

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