Mal Chia

Notes on Digital Strategy & Social Media

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AC/DC and Iron Man Destroy Rochester Castle!

The intersection of music, film and architecture results in an outstanding 3D building projection that is also an excellent example of ambient media. Historic Rochester Castle is shaken apart, brick-by-brick with a stunning visual display bringing together AC/DC and the…

By Mal | April 25, 2010 | Marketing, Music | No Comments |
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A quick reminder of the true power of social media

As part of my work as a mentor for MEGA, I had the privilege recently to meet with Sandra Cook. Sandra runs a website called Journey Beyond Road Trauma, an online social network that brings together those affected by road…

By Mal | April 24, 2010 | Social Media | 1 Comment |
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