Mal Chia – Southern Soapbox

Dad, DJ, Digital Marketer

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Entries from May 19th, 2010

4 Killer Tools For Online Analysis

May 19th, 2010 · 9 Comments · Analytics

When I decided to throw my lot in with digital marketing, part of the appeal was working in an environment where finally there was real accountability! Online, data is everywhere – blogs, social media, web analytics, etc. – all with the potential to provide valuable insights into customer behaviour and attitudes towards our brand.
It’s amazing [...]

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