The different ways in which we access media has changed the relative importance that we place on different types of news. The news that we find through traditional delivery mechanisms is no longer as relevant as the news that we actively seek out or that finds us on social media. Traditional media is losing relevance [...]
Entries Tagged as 'TV'
How digital channels have changed the value of news
July 4th, 2010 · 2 Comments · Digital Strategy
Tags:blogs·NBA·news·print·publishing·radio·rss·Social Media·technology·traditional media·TV
How fun is the Web really?
June 14th, 2010 · 12 Comments · Digital Strategy
To me, it’s plenty fun but at lunch with my friend Steve Culgan (@sculgan), we discussed what effects new technologies like Twitter, smartphones and the iPad have on people’s attention and our ability to just enjoy ourselves. As Steve put it, the sheer volume of information and content that we are exposed to has the [...]
Tags:attention·Gen Z·iPad·iphone·multitasking·psychology·Steve Culgan·technology·TV·twitter
Listen to your fans, not your critics: another lesson from Heroes
September 7th, 2009 · No Comments · Marketing
Watching re-runs of first season episodes of Heroes, I was reminded of how much more engaging these earlier episodes are in comparison to the last two seasons. As a kid who grew up immersed in comic book mythology, the arrival of Heroes was like a wet dream. Although by no means perfect, season one was [...]
Tags:Battlestar Galactica·critics·Dexter·Entourage·fans·Heroes·Supernatural·TV